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What’s Your Persona?

MIT Personas 
Personas is a component of the Metropath(ologies) exhibit, currently on display until Sept 09 at the MIT Museum by the Sociable Media Group from the MIT Media Lab (Please contact us if you want to show it next!). It uses sophisticated natural language processing and the Internet to create a data portrait of one's aggregated online identity. In short, Personas shows you how the Internet sees you.

Intrigued? So was I. Enough to check out the website and I came away impressed. Go ahead, check it out. I’ll wait. Once there, enter your name. Then sit back and be amazed. As is explained on the page, it is not meant to be utilitarian or even accurate. After all, unless you are relatively famous & have an obscure name (like say Lifehacker founder - Gina Trapani), it cannot build an accurate description. But the process itself is amazing to watch.

I for one, learned that most of my doppelgangers are doctors (my pet hate in school was biology, quite the irony). They sure make some interesting things over at MIT don’t they?

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